
The Guo Meimei Scandal: Weibo Microblogging Unveils the Chinese Red Cross
The 2011 Guo Meimei scandal has become the stuff of Chinese urban legend. This article, excerpted from the 2012 China Blue Book of Philanthropy, seeks to present a balanced account of how the scandal unfolded and what its impact was on the Chinese Red Cross, and the philanthropic sector as a whole, and the measures the Red Cross is taking to reform itself in the scandal’s wake.